Description
OKRA + ROSEMARY HAIR MASK & LEAVE-IN CREAM
Deeply Hydrate. Nourish. Strengthen. Restore.
A multi-use hair treatment designed to deeply hydrate, nourish and restore dry, stressed and damaged-feeling hair.
Our OKRA + Rosemary Hair Mask & Leave-In Cream is a rich botanical formula designed to deeply condition, hydrate and nourish your hair.
Powered by Okra Juice, Panthenol, Vitamin E, Castor Oil and Rosemary, and enriched with Shea Butter, Coconut Oil and Macadamia Oil, this multi-use formula helps leave hair feeling soft, hydrated, conditioned, smoother and easier to manage.
Use it as a deep treatment, rinse-out mask or leave-in styling cream, one formula! three ways to care for your hair.
WHY YOUR HAIR WILL LOVE IT
Deep Hydration
Okra Juice and Panthenol help provide moisture and conditioning, leaving hair feeling soft, supple and hydrated.
Nourishment & Conditioning
Shea Butter, Coconut Oil, Macadamia Oil and Castor Oil provide rich nourishment and help improve the softness and manageability of your hair.
Healthy Hair-Care Routine
Castor Oil and Rosemary are traditionally used in hair-care routines focused on maintaining healthy-looking hair and supporting your hair-growth journey.
Antioxidant Care
Vitamin E is a powerful antioxidant that helps protect against oxidative stress while supporting healthy-looking, conditioned hair.
Softness & Manageability
A rich conditioning formula that helps reduce the feeling of dryness and leaves hair feeling smoother, softer and easier to detangle and style.
POWERED BY 5 HERO INGREDIENTS
OKRA JUICE
A naturally conditioning botanical ingredient that helps hydrate, soften and smooth the hair, while providing slip for easier detangling.
PANTHENOL
Also known as Provitamin B5, Panthenol is a conditioning ingredient that helps attract and retain moisture, leaving hair feeling soft, smooth and hydrated.
CASTOR OIL
A rich, nourishing oil traditionally used in hair-care routines to condition the hair and support a healthy hair-growth routine, while helping hair feel softer and more moisturised.
ROSEMARY
A botanical ingredient traditionally used in hair-care rituals, Rosemary forms part of a routine designed to support a healthy scalp and healthy-looking hair.
VITAMIN E
A powerful antioxidant that helps protect against oxidative stress while supporting healthy-looking, nourished and conditioned hair.
NOURISHING BOTANICAL BLEND
Our hero ingredients are supported by:
Shea Butter • Coconut Oil • Macadamia Oil
Together, these nourishing ingredients create a rich treatment designed to leave your hair feeling deeply conditioned, soft, moisturised and manageable.
ONE MASK. THREE WAYS TO USE IT.
01 — DEEP TREATMENT
For your weekly deep-conditioning ritual.
Apply generously to clean, damp hair, concentrating on the lengths and ends. Leave on for the recommended time, then rinse thoroughly.
02 — RINSE-OUT MASK
After shampooing, apply a smaller amount through the hair. Allow the formula to condition your strands, then rinse thoroughly.
03 — LEAVE-IN STYLING CREAM
Apply a small amount to towel-dried hair. Do not rinse. Use to moisturise, soften and help define and style your hair.
FROM DRY & THIRSTY TO SOFT & NOURISHED
Whether your hair is straight, wavy, curly, coily, textured, coloured, dry or simply in need of extra nourishment, give it the deep-conditioning care it deserves.
Deep treatment when your hair needs more.
Leave-in care when your hair needs moisture.
Styling support when you want definition and manageability.
Rahima C. –
My hair used to be so brittle and prone to breakage. After just one use, it felt stronger, shinier, and healthier. It’s now a staple in my haircare routine!
Emma –
This product, has been such a game changer. Saw the results almost immediately after the first use. My hair used to be brittle but my hair is now soft and shiny. Thanks Iftimo 💛
Jess –
My hair was destroyed by bleach and i was on the look-out for a product that was organic and effective. I had a few friends recommend the brand saying how they use the hair care line and i have seen the amazing results that they achieved. I bought my first jar 3 months ago and already ordered another 2 jars. From the first use my hair was so soft and the strands slide of the brush i could not believe it! my hair has never been healthier, softer and i have seen extreme growth!
EO –
Great product! It’s really thick and hydrates my hair and leaves it nice and curly when I wash it! Definitely recommend
Semra –
10/10. Originally bought for my curly haired son, now I’ve claimed it and use it religiously. Locks in the curls. Absolutely love it!
Melissa Simson –
I’m now on my fifth jar of this product! A friend recommended it, and after seeing her incredible results, I had to try it myself. My bleached hair has never looked healthier, it’s noticeably more hydrated and completely free from damage. The growth I’ve experienced is unreal! I’ve replaced my K18 treatment with this and honestly, I’ll never go back.”
Simone H –
I have been searching for a curly hair product made with clean ingredients and came across IFTIIMO. I now use this as a weekly hair mask, and it keeps my curls moisturised for up to seven days! I also apply it as a protective styling cream to define my curls and help lock in my styles. It’s become an absolute staple in my curly hair routine.
Najma H –
I’ve been using the Okra Mask for months and the improved formula is incredible. My hair stays hydrated for up to a week, and even after swimming it was frizz-free and not dry. A true staple.
Mariam Hamiche –
Honestly such a quality product. Applying it straight after a wash or a few days later to re-apply/refresh my curls, the product works perfectly for my dry hair. It is rich and it lasts, not like some main brands that may look/feel good but won’t last! 5 out 5
Naj Ali –
Best product for my curly hair, never had a product repair and hydrate my hair back to health that fast. It’s insane and the price is so affordable for such a high quality organic product
Samantha M –
Ever since I tried a sample at a local market, I’ve been obsessed with this product!
I use it as a hair mask once a week and, my God, the way it transforms my hair into soft, hydrated curls is amazing. It has also made such a difference to my brushing time!
I’ve noticed more growth and volume in my hair, and I love how soft and defined my curls feel afterwards. I also use it to style my curls, which I love because it’s a dual-use product hair mask + styling cream in one.
I recently upgraded to their new Jumbo Size and honestly… best money spent! 😍